Updated: November 2026
There are plenty of rankings, mostly from Korea or the US. We wanted to know what customers in Switzerland actually buy, so we looked at our own orders. Here are the seven products that ended up in baskets most often, and why.
How we built this ranking: it's based on units sold in our shop from 15 August to 11 September 2026. No paid placements. We only share the order, not unit numbers. Ranks 4 and 5, and ranks 6 and 7, were tied.
What stood out: five of the seven are masks or patches. Our read: many people try K-Beauty with an inexpensive single mask before buying a full-size cream or serum. If you're new to K-Beauty, it's a low-risk way to find out what your skin likes.
| Rank | Product | Price | Category |
|---|---|---|---|
| 1 | DR. ALTHEA 345 Relief Cream | CHF 14.50 | Cream |
| 2 | NUMBUZIN No.9 NAD Bio Lifting Full Cover Facial Mask | from CHF 4.00 | Sheet mask |
| 3 | MISSHA Airy Fit Sheet Mask (Red Ginseng) | CHF 1.50 | Sheet mask |
| 4 | MEDICUBE Kojic Acid Turmeric Brightening Gel Mask | CHF 5.00 | Gel mask |
| 5 | MEDICUBE PDRN Pink Peptide Serum Mask | CHF 2.20 | Sheet mask |
| 6 | ABIB PDRN Retinal Eye Patch Glow Jelly | CHF 17.50 | Eye patches |
| 7 | ELROEL Blanc Cover Cream Stick | from CHF 17.00 | Makeup |
1. DR. ALTHEA 345 Relief Cream: our best-selling cream. It calms irritated skin, supports the barrier, and is fragrance-free, vegan and marked by the brand as pregnancy-safe, which is why it suits almost everyone. Very dry skin that loves rich creams may find it light. It's the moisturiser step in our 5-step routine.
2. NUMBUZIN No.9 NAD Bio Lifting Full Cover Facial Mask: a sheet mask with an NAD complex for a firmer feel, single or in a box of four. For an honest look at what NAD+ realistically does, see our NAD+ article. Not marked as pregnancy-safe on our site.
3. MISSHA Airy Fit Sheet Mask (Red Ginseng): at CHF 1.50, the cheapest way to try a sheet mask. Light, with ginseng extract, a handy basket add-on. Not a miracle, just an easy hydration boost.
4. MEDICUBE Kojic Acid Turmeric Brightening Gel Mask: a gel mask with kojic acid and turmeric for a more even, fresher look, fragrance-free and vegan. Visible change in dark spots takes time and, above all, daily sunscreen.
5. MEDICUBE PDRN Pink Peptide Serum Mask: a sheet mask with PDRN, peptides and niacinamide, a cheap way to test the PDRN trend. For what PDRN realistically does on skin, see our PDRN article.
6. ABIB PDRN Retinal Eye Patch Glow Jelly: 60 patches (30 pairs) with PDRN and retinal for the eye area, fragrance-free. Because of the retinal, not for pregnancy and not as your very first retinoid. See our article on retinal around the eyes.
7. ELROEL Blanc Cover Cream Stick: the only makeup product on the list, a cover stick that quickly hides redness and unevenness. Currently available in Light and Deep; Medium is sold out.
Where to start: trying K-Beauty for the first time? A cream like the 345 Relief Cream plus two or three masks to test. One more mask or a second product gets you to free shipping from CHF 50 quickly. For more ideas by budget, see our K-Beauty gift sets.
FAQ
Which K-Beauty product sells most in Switzerland?
At MI in ME, from August to September 2026, it was the DR. ALTHEA 345 Relief Cream, a calming cream for sensitive skin.
Why do so many people buy sheet masks?
They're inexpensive and let you try how your skin reacts to an ingredient without risk. Five of the seven products in our ranking are masks or patches.
Are these products suitable for sensitive skin?
The 345 Relief Cream and the Kojic Acid gel mask are fragrance-free. Introduce retinal products like the ABIB eye patches carefully if your skin is sensitive.
How often do you update this ranking?
We plan to update it regularly with new order data. The date at the top shows the current status.
